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Research Hubs
I like to conduct research and track the development of a number of Market-Led research strategies. I will post my research findings here.
Research Areas
Community Driven Growth
Many forward-looking brands cultivate vibrant customer communities that drive their growth.
Partner-Driven Growth
Partner marketing has been here since the beginning of time. But in the SaaS industry, many are still building their channel strategies to drive scale.
Cloud Marketplace Growth
Developers and Cloud Marketplaces is an emerging area of going to market through other software companies and developers.
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